STRATEDGE CONSULTING

Expertise

Custom CRM

A CRM modelled on your sales cycle, with as little data entry as possible and follow-ups that go out on their own.

We model the sales cycle your team already follows, then build the tool around it. The pipeline reads at a glance. Invoicing is connected from the start.

What clients tell us at the start

  • The off-the-shelf CRM was abandoned after three weeks.
  • The pipeline lives in the sales director's head.
  • Follow-ups go out with no rule and no reminder.
  • Marketing, sales and invoicing are not connected.

What you have at the end

  • Modelling of your real sales cycle
  • Custom CRM, or full configuration of an off-the-shelf tool when it is enough
  • Follow-up and qualification automations
  • Email sequences and marketing automation
  • Connection to invoicing
  • Sales dashboards

Our tools : Supabase, React, HubSpot or Attio when an off-the-shelf tool is enough, Make or n8n, Stripe.

A real example

The situation

A platform with a CRM automated end to end, from first contact to invoice.

What we did

Qualification, follow-ups and invoicing connected, with a single sales dashboard.

  • From first contact to invoice
  • Automatic qualification of enquiries
  • One shared pipeline

Frequently asked questions

When an off-the-shelf tool covers your sales cycle, we configure it and stop there. Custom development makes sense once your rules, approvals or invoicing fall outside the standard model.

Our fixed-price products start at €500 excl. VAT and custom builds at €6,000 excl. VAT. We usually start with a diagnostic. See the offers